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Different Stages Of Entrepreneurship Require Different Abilities.

2010/10/19 16:38:00 47

A good one.

Entrepreneur

Must have the following three kinds.

ability

Sales ability, sales management ability, marketing management ability.

Sales ability!

Many students often ask me, "what abilities do I need to know before starting a business?"

Answer

Said: "sales ability is sales ability.

If you don't have the ability to sell, you'd better not start your business, because there's no way you can lose money faster than a person who doesn't know how to sell.

Then they asked me, "is management capability not important?" I said, "it is not important for the early entrepreneurs to manage their abilities. Only when your sales volume starts to grow, will you need management, customer management, recruitment and management, etc.".

Sales management ability!

When you start your business, in order to make the company grow faster, the most important thing you need to learn is the ability to manage sales. You need to know how to sell yourself, not only your partners and your own partners, but you need to be an outstanding sales manager. You need to recruit more people, train more people, help team members set goals and motivate them to achieve their goals.

At this time, more of your ability is the ability to manage sales. When you sell 80% of your sales, it should be generated from the sales team, not from you and the venture partners.

This requires you to know how to build teams, train sales people, motivate and help them achieve their goals.

Marketing management capability!

When your company starts to develop further, you want to develop your business faster and increase your sales volume substantially. At this time, you need to master the marketing planning ability, sales volume and cost management ability.

In general, you need to manage brand and manage sales volume. I call it marketing management capability.

Today is an era of MBM, that is, a marketing based management era. The management of an enterprise is the management of maximizing sales volume and minimizing profits.

How to improve these abilities?

The above skills need to start from the real sales. When you have the ability to sell, sales management will be easy to grasp. When you understand the sales management, marketing management ability is relatively easy to understand and master, because the above 3 kinds of abilities are directly related.

Before starting a business, everyone should first go to a company to start from sales, then let himself become a sales director or a sales manager through strength. When you become a sales manager, it will be easier to start business when you start preparing for business.

Of course, if you want to build a brand, whether it's a personal brand or a product brand, you need to learn marketing planning and management skills.

Of course, the important thing is "everything can be learned".