Golden Week'S Huge Outbound Purchasing Power Brings A Korean Clothing Brand Back To Life.

According to the statistics released by China Tourism Research Institute, 2 million 200 thousand people expect to travel abroad during the "eleven" period. This figure is two percentage higher than that of the same period last year. It is estimated that the average consumption per person is 950 dollars and the total number is 2 billion 100 million dollars.

Eleven after the holiday, we have taken a look at the rising tourism revenue, which has made many places and departments unacceptable. Now, it seems that the tourists who are more excited are likely to be foreign businessmen, such as Hong Kong and Macao, such as South Korea, because the Chinese tourists' shopping spree outside the golden week is really shocking.

On the one hand, domestic demand is weak and sluggish, and on the other side is the fragrance of flowers outside walls. Why are Chinese people so keen on shopping abroad? The statistics of relevant units say that during the golden week, about 2000000 people would like to travel abroad. But who else does not want to go shopping abroad?

For example, abroad, you don't have to worry about buying so many fake products. The quality of the products is even more reliable. For example, milk powder, for example, the same quality goods, overseas prices are cheaper, and the price performance is even higher.

In other words, although the money is still in the pocket, the satisfaction of overseas shopping is higher, so the result of voting with feet is obvious.

It is just that not everyone can go shopping, but for ordinary people with general economic strength, they still have to endure high domestic prices, and the goods they buy are not necessarily reassuring.

For example, according to media reports, the prices of apparel brands in the mainland are now very fierce, and thousands of dollars are not uncommon.

However, the quality of a product is really not reassuring. Thousands of clothes can be split in a pocket and buy a lot of sadness at high prices. The two, compared with the famous international brands in Hongkong and other places, these fake foreign brands are high in price and not half in price.

In the final analysis, it is not worth buying the product at that price in China.

Since there is no way to integrate with the international market in China, the crazy shopping in outbound tourism has become an option.

Eleven the popularity of domestic tourists' overseas consumption during the golden week is a mirror. It is the inevitable result of voting with feet when consumers face different business environments at home and abroad.

For consumers, even if they are luxury goods, the pursuit of good quality and low price is also a bumpy pursuit. Businesses are honest and reliable, and relevant departments fulfill their duties. They are always the most reliable guarantee for consumers' rights and interests.

But in contrast, the distinction is still obvious.

In fact, shopping in Hong Kong and Macao has been very popular. Many housewives in Shenzhen have gone to Hong Kong and Macao to compete with CPI. When they arrive in Hongkong, they feel cheap. So they see everything they want to buy.

Domestic tourists' overseas shopping craziness is also unavoidable to make domestic needs urgently needed.