London Fashion Week Is The First Chinese Buyer Brand.

According to Europe, as one of the four fashion week in the world, London Fashion Week opened in the 2014 spring and summer, and the rising Chinese designers such as Zhang Huishan, Wang Haizhen and NizaHuang are always the highlight of fashion week, according to European reports. < p > > according to European reports.

Judging from the Chinese forces participating in the fashion week, the biggest difference between this season and the season is the first Chinese a href= "//www.sjfzxm.com/news/index_f.asp" and the buyer brand /a.

DONGLIANG from Shanghai, with five collaborating designers, Liu Min, duer, Shangguan, He Yan and Su Renli, came to the UK to present the native design power from China in the way of static display and joint brand show at the Wangjia opera house in London, and started the first sound of the Chinese designers in the fashion week this season.

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Shortly after the start of the exhibition, P and senior fashion buyers came to visit.

The organizers revealed that the whole project started in May and eventually won the exhibition venue of the London Royal Opera House. In addition to the indispensable help provided by the British Fashion Association, it is also evident that the British fashion industry attaches great importance to Chinese fashion brands.

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The main events of this week's fashion week are held in five days from 13 to 17. The London Fashion Week, which keeps pace with New York, Milan and Paris, is a young and cutting-edge international fashion week. It has gathered designers, buyers, models, fashion people and fashion bloggers from the UK and the world.

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"P > London Fashion Week's youth and innovation are also the main reasons why the pillars are invited to attend the exhibition. Liu Xinxia, one of the brand's founders, said that the brand was founded in 2009 and its main work is concentrated in mainland China. This first participation in the international fashion week is an attempt to make an international attempt, because the London Fashion Week is very encouraging for innovative ideas, which is in line with the current development of the Chinese fashion industry and even the brand.

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The concept of "P buyer" brand originated from the European fashion industry. It has become popular in mainland China in recent years. "Buyer brand" has introduced the designer's brand into the consumer market through a series of marketing activities through the retail experience and fashion sense of buyers.

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< p > the pillars of this exhibition were selected from 6 of the 20 designers, including the designer brand in Vitoria, who founded many brands in London and participated in the "a href=" //www.sjfzxm.com/news/index_f.asp "fashion" /a weekly for many times in the form of independent brands. Liu Min, whose name is cotton and linen cloth and the style of Vitoria, is also named Su Li, who is the main modern city route. Her brand MsMin, the top officials in the fashion industry of China are highly regarded, as well as the designer of the modern style of cutting and profile matching with the Republic of China. He also has silver jewelry designer Sun Hefang and her brand HEFANG.

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Wang Dong Liang, one of the founders of P, said that such a choice would like to see its diverse styles to the audience in London.

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< p > this time, as part of DesignbyShanghai, we also participated in the a href= "//www.sjfzxm.com/news/index_f.asp" > London Fashion Week < /a > brand, including Jicheng, StellaLam, XISUbyLily, DanbyZhengXiaodan, RenaitrebyLuXiaoyu and ZhangYuhao.

Wang Haizhen and Zhang Shan Shan will debut in the independent fashion show. Wang Haizhen won the London Fashion Week edge design award last year. He is the first Chinese to win the award. He is also concerned about the exhibition.

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