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2013, Global Luxury Sales Will Reach $3180 Billion.

2013/10/23 18:23:00 31

LuxurySalesLight Luxury

< p > international market research organization < a href= "//www.sjfzxm.com/news/index_c.asp > > Euromonitor < /a > released the 2013 annual luxury Research Report, covering 9 major categories of luxury goods in 32 countries.

Here are the main points from BOF: < /p >


In 2013, global luxury goods sales will reach 318 billion US dollars, an increase of 3% over last year (4% in 2012). The main driving force comes from the development of emerging market and "light luxury" brand. P

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P. Although the global macroeconomic environment is full of uncertainty, the growth of most major luxury brands has slowed and even declined by the Euromonitor is still optimistic about the prospects for the luxury industry.

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P, the rise of the middle class in Asia Pacific, Latin America and Africa has provided a broad market for the continued growth of luxury goods.

Consumer spending is expected to grow by more than 35% over the next 5 years.

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< p > for a long time, Europe has been the leader of the world's "a href=" //www.sjfzxm.com/news/index_c.asp "luxury" /a consumption, accounting for more than 33% last year.

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< p > but Euromonitor predicts that by 2018, the Asia Pacific region will become the world's largest luxury market. China is the leading actor. Malaysia, Indonesia and India will also make great contributions.

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< p > from 2013 to 2018, the growth of China's luxury market is expected to be 72% and India's 86%.

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In 2012, Mexico became the largest luxury market in Latin America in excess of Brazil in P.

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< p > from the luxury category, jewelry and beauty are the growth highlights, such as: < /p >


< p > Louis Vuitton, Versace < a href= "//www.sjfzxm.com/news/index_c.asp" > Fashion "/a" and "leather goods" in recent years are expanding to "hard luxury" category.

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< p > Burberry has perfused perfume and beauty business line, and Marc Jacobs has launched make-up products.

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< p > light and extravagant sudden rise ((light luxury) in English is affordable luxury or accessible luxury) < /p >


Less than two years after the stock market, the Michael Kors, the US luxury brand p less than two years ago, was driven by strong performance in the European and American markets, and its stock price continued to record high, with a market value of up to US $15 billion. Although Coach grew stalled in the US market, it grew rapidly in emerging markets such as China.

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< p > in developed countries such as Europe and the United States, Prada, Louis Vuitton and even Mulberry, which are positioning the core luxury goods, have been raising their prices to match the big Asian (especially China) market, which discourages most consumers, and promotes consumption to turn to a "more luxurious" price in a macroeconomic environment.

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