How To Classify And Follow Up Different Guests After The Exhibition?

< p > after attending all kinds of < a href= "//www.sjfzxm.com/news/index_z.asp" > exhibition > /a >, foreign trade personnel should communicate with customers in time according to relevant information obtained from exhibitors, so as to ensure that orders are arrived. < /p >
< p > for visitors to the exhibition, they are generally classified as follows: < /p >
< p > < strong > 1. Customers who have signed contracts. < /strong > < /p >.
< p > these are usually returned to him according to his requirements, and then he is asked to open an account or to remit the deposit. However, those customers who have signed contracts with you do not mean that they will give you the order. Now this is very common. Some customers have signed a contract with you, but later he has a good price or a better ITEM in other suppliers, and he will give it to others. Or after the market changes, the decision to change and cancel the < a href= "//www.sjfzxm.com/news/index_z.asp" > order > /a > and so on. For them, the contract is absolutely unfettered, and the contract is only P/I, just a form. So for this kind of customer, we should also be careful to communicate. Once he appears late or does not remit the deposit, please raise his vigilance, communicate with him in time, see if there is any problem, take corresponding measures, maybe you can save an order, a customer. < /p >
< p > strong > 2, customers who want to place orders. < /strong > < /p >.
< p > this is a bit like online enquiry. You can only identify the potential of this customer from your communication with them. The more detailed the product is, the more careful the terms will be. For these customers, they will be contacted in time, and all the information involved will be clearly sent to him, and the proofing will be implemented immediately. For these customers, we often encounter sending samples without news. The most common reason is that after they receive all samples (including others' samples), they do not choose your a href= "//www.sjfzxm.com/news/index_z.asp" > Product List < /a >, or the market changes, etc., then do not give up, keep in touch, have new products recommended to him in time, and there will be opportunities for cooperation later. < /p >
< p > < strong > 3, customers who can not talk about a clause or price. < /strong > < /p >.
If you decide to comply with his request, do not compromise immediately. If you decide to make an e-mail or make a phone call (or make a firm decision on your previous decision), take a look at the situation before making a decision. If the client is already soft hearted, you will succeed. If he is firm in his decision, then compromise with P will not be too late. < /p >
< p > < strong > 4, for customers who require information. < /strong > < /p >.
< p > send detailed information to him as far as he says. < /p >
< p > < strong > 5. Ask casual customers. < /strong > < /p >.
< p > < < a href= > //www.sjfzxm.com/news/index_z.asp > > exhibition > /a >, he just goes to you to have a casual look and ask, these customers are not at the bottom, maybe they are exploring the market. Those customers may have to contact him by his business card. If the business card has their website, that's the best. First visit their website and find out their details. What kind of products do they mainly run, and send different materials to him according to different circumstances. Maybe the product you didn't bring to the exhibition this time is their main product. < /p >
< p > at the same time, it is necessary to see if there is any opportunity for cooperation according to the products that he saw at your booth. < /p >
< p > we all know that the most common problem in communication is to send EMAIL to customers without any news. In this case, I think the telephone is the best way of communication, making a phone call to communicate with him, to see what is going on and what kind of situation it is, whether we can take measures to solve it. Of course, for those who are not in urgent need, please wait patiently for a few days to send emails a few days later, because some customers will take a vacation after returning, and some customers will not go back immediately after the exhibition. I met a client who had been EMAIL for half a month before he replied that he had just arrived in his country. < /p >
< p > for a customer who has not returned for a period of time, a phone call is still necessary. < /p >