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Visual Merchandising To Create A Better User Experience

2014/6/8 22:28:00 12

Visual MerchandisingUser ExperienceBusiness Strategy

< p > strong > (1) < a href= "//www.sjfzxm.com/news/index_c.asp" > shop guide /a > personnel < /strong > /p >


< p > apart from shops, customers are exposed to personnel. Therefore, the comprehensive quality, appearance and behavior of shop assistants must be strictly trained and managed. Therefore, many clothing enterprises and shops pay great attention to on-site purchasing staff's compliance, pre job training, post placement management and retraining.

Shop assistants are the most direct communication with consumers. They represent their businesses and brands.

< /p >


< p > < strong > (2) store location and decoration < /strong > < /p >


< p > > a href= "//www.sjfzxm.com/news/index_c.asp" > Customer < /a > the first impression is the storefront, including the location, the area, the style of store design and the ideas to be expressed.

< /p >


< p > < strong > (3) shop goods > a href= "//www.sjfzxm.com/news/index_c.asp" > exhibit < /a > /strong > /p >


< p > visual merchandising requires three designs for the product: the first is the original design, the second is the display of the store, the third is redesign and collocation.

Chen Li Shi should redesign on the basis of the original.

< /p >


< p > < strong > (4) shop service < /strong > /p >


< p > customers feel the fashionable life advocated by the brand through the experience and feel the core value that the product can bring to the customers. Besides, the flowers decorated in the clothing store are decorated with coffee, refreshments, candy and magazines to warm up the warm atmosphere, showing the details of brand culture and brand personality.

< /p >


< p > < strong > (5) shop environment < /strong > /p >


< p > consumers enter a store not only to see a pile of goods, but also to create an environment created by building art, decoration art, audio-visual art and olfactory art, so that consumers can feel the culture and taste of this store.

< /p >


< p > < strong > (6) brand product < /strong > /p >


< p > products are the core of visual merchandising, and products can not be done well.

< /p >


< p > < strong > (7) fashion show < /strong > /p >


< p > the color, style, texture and style elements of clothing products can be vividly expressed through exhibition.

< /p >

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