CAMEL Camel'S World Cup "Forecast Marketing"

"P > World Cup hits, fans are entering Brazil time, and the major businesses are also trying their best to open" a href= "//www.sjfzxm.com/news/index_c.asp" World Cup marketing < /a ".

Today Xiaobian will share with you an interesting marketing case of an electric giant CAMEL camel.

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On the morning of June 16th P, a Dubai camel named "Sha Hai en" disrupted the work rhythm of the CAMEL camel public relations department on Monday morning.

In the 11 games that have already been carried out, the "Camel" participated in and successfully predicted 4 key matches, namely the opening of the Brazil vs Croatia, Holland vs Spain, Italy vs England, Argentina vs Bosnia and Herzegovina, and the prediction success rate reached 100%.

On the morning of the "divine camel" news, more than 20 media officials were released with the grass root large scale.

It's also a camel, and now there's such a famous relative. How can the CAMEL camel take advantage of it? < /p >

< p > camel official micro quickly forwarded the news of "divine camel". Wan Jingang, general manager of camel, also laughed at personal micro-blog: should camel Logo change from "outdoor off-road leader" to "World Cup prediction leader"? < /p >

< p > but it is obviously not enough to propagate the "Camel". After many rounds of internal discussions, the CAMEL camel decided to change its strategy. Instead of being "close to the big money", it would be better to stand on the opposite side to "challenge authority".

There was a key match in the early morning of June 17th: Portugal, VS, Germany.

Shagen, the divine camel, has predicted Portugal victory. CAMEL camels decided to stand up to Germany and stood on the opposite side of the prediction to challenge the "sacred camel"! < /p >

< p > CAMEL < a href= "//www.sjfzxm.com/news/index_f.asp" > camel < /a > rapidly launched in the official micro forum [who is the winner of the world cup prediction of emperor CAMEL camel PK, God camel Sha], and the netizen who forwarded the CAMEL camel will have the chance to get a pair of camel sprouts.

In the absence of any pay scale promotion, more than 100 forwarding has been achieved. In today's official micro operation environment, it has been a very good result.

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< p > CAMEL camel micro-blog and WeChat follow up comprehensively. Event marketing is about race against time. As the camel's two official WeChat account has been released on the day of number 16, according to the regulations of WeChat, camels can only catch up with the early morning of 17, when the two sides kick off 10 points, they publish a forecast press release, which is very strong for Germany.

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< p > quickly compose and publish news, which was captured by Baidu before the competition.

According to CAMEL camel public relations official, only more "prediction" traces are left before the games can be more powerful after the games.

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< p > CAMEL camels also used expensive home page advertising resources, quickly launched the Sina home page, Phoenix home page banner creative hard and wide: who is the world cup prediction emperor? Forwarding win win ceremony.

Generally, the portal is widely used for the drainage activities of shops, and it is also a marketing precedent for CAMEL to publicist public relations events.

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< p > 17 at 0 a.m. 0 minutes, the German and Portuguese Games officially started. Eventually Germany failed to meet expectations. 4:0 urged Portugal to believe that camel a href= "//www.sjfzxm.com/news/index_s.asp" and "marketing /a" were also a breath of relief.

Shagen, the camel of the past 4 guesses 4, has stepped down from the altar of "prediction emperor" in this world cup, and has been temporarily taken over by the CAMEL camel through this interesting world cup "forecast marketing".

Of course, the CAMEL camel can't really be a "prediction emperor". It is impossible to guess everything. Next, we should not play "predict". If we play, how can we play? We will wait and see.

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