Suning Sun Weimin: In The Future, More Than 30% Of The Entities Will Go Bankrupt.

In the future, more than 30% of the entities will be closed down. At the same time, there may be 70% of them.

The company went bankrupt.

In October 23rd, at the annual meeting of Harvard Business Review, Sun Weimin, vice chairman of sunning cloud business, made such a prediction.

The problem of how the entity's retail store will develop in the future is a problem that the global retail companies will encounter.

Sun Weimin said that from a global perspective, there is no doubt that physical stores will not fade away.

Enterprises that are able to adapt to future survival are Internet based retail enterprises.

The root of this is that whoever adapts to the consumer can adapt to the future.

In the future, consumers will no longer be able to return to the era of non internet era, where information is blocked and there is no independent choice.

Suning, founded in 1990, has a history of 24 years.

There are more than 1600 online stores, leading by online suning.com, with annual sales exceeding two hundred billion.

Suning adopted the online and offline integration development mode to lead the new trend of retail development.

Sun Weimin said, entity

Internet needs pformation and pformation from at least three aspects.

First, the physical store's shopping process is Internet Oriented; two, the future storefront should embody the new lifestyle of consumers.

Such as non Commodity services.

Finally, we will build a new profit model based on the Internet platform after the pformation of the retail business of the Internet.

"Entity"

It's what we are doing now. "

Sun Weimin said, we are thinking about cash realisation of commercial resources.

When the platform is established, it can provide new value-added services to consumers and suppliers, such as supply chain finance, consumer credit and so on. These are the new profit growth points in the future.