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Chengdu International Leather City Introduces Experiential Operation Mode

2015/5/29 22:55:00 31

ChengduInternational Leather CityExperiential Operation Mode

What exactly does the new generation of leather city look like? Xie Ping gave the answer at the Chengdu international leather city cooperation signing ceremony and the project promotion conference. He said that the main function of the traditional shop leather city is the display of leather goods, and the new generation leather city will overturn the traditional leather city's operation mode, and will introduce the whole industry chain of the leather industry. For example, what kind of products are needed in the mainstream leather market at home and abroad? What is the latest trend of the leather industry? It can be found in the Chengdu International Leather City, and the new design concept of leather industry can be pformed into leather goods.

"We had the idea of upgrading the traditional leather city three years ago, and have studied the famous international and domestic Pi Jicheng's operation mode successively.

Chengdu international leather city takes the leather industry as the main industry chain. It will build a modern leather city integrating R & D center, personalized customization center, brand publishing center, International Conference Center, electronic business platform center and a new generation of leather brand living hall. The modern leather city holds the development destiny of leather industry.

Xie Ping told reporters that the traditional leather city's industrial format is single, mainly.

Functional orientation

For the product exhibition, the modern leather city is a compound development road, and the industrial form extends to the whole industrial chain. The modern leather city will become an important platform for testing the market competitiveness of leather products, and will have a bearing on the healthy development of leather industry.

according to

Chengdu International Leather City

The operator introduces, in order to enhance the modern leather city.

Consumer experience

They also introduced new experience industries such as shopping, leisure, food, wedding, tourism, conferences, exhibitions and auctions. At the same time, they built special cultural salon settlements covering 1 square meters, such as photography, calligraphy and painting, art and so on. They will completely bid farewell to the traditional leather city and become a ghost city in the evening.

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For the construction of the China Jinjiang sports shoes index, many people in the industry also gave their own suggestions: there are more dimensions in the index division, so that the whole index is more plentiful and more precise.

"If the industry can have such a barometer, we can not only understand the development trend of the whole industry, but also understand the information of the market through reading index, which is a very necessary thing."

Lin Shuqi, director of Quanzhou Huaguang college shoes and Clothing Science Research Institute, said.

Xie Jiasheng, Deputy Secretary General of Fujian footwear industry association, told reporters that sports shoes are a large category of footwear industry. In the past few years, because of the pressure drop of inventory pressure, but from the relevant reports of domestic and international sports brands, the volume of electricity supplier pactions, and the amount of consumer purchases, we know that this year's sports fashion trend is obvious, and sales are rising.

"China Jinjiang sports shoes index" is of great practical significance in this critical period.

"Jinjiang has not only Anta, 361 degrees, XTEP and other faucets, around us, many friends and relatives are engaged in sports shoes related industries, it can be seen that this industry in Jinjiang's foundation.

It can be said that, in addition to Jinjiang, there is no way to publish the sports shoes index in other parts of the country.

The success of this incident is undoubtedly helpful to further lay the leading position of Jinjiang in the field of sports shoes in China.

A shoe clothing enterprise official said.

At the same time of the Zahi index, many enthusiastic industry friends also gave their own views on how to do the index in the future.

Xie Jiasheng believes that the more dimensions of index, the closer to the market.

"Factories and materials market are only suppliers. If we know the buyer's preferences from the buyer's market, for example, they are more casual, lifestyle sports shoes, or technology sense, pure sports shoes, I believe it will make the sports shoes index more meaningful."

Xie Jiasheng suggested that the relevant units in the process of collecting data, consider from the volume of consumer purchases, consumer purchase trends and other dimensions, understand their weight ratio, give the industry a clearer guidance.

In this way, the production and development of market segments will be very helpful.

In Lin Shuqi's view, this is an era of innovation. Technological innovation can make sports shoes sustainable development.

"At present, there is a similar development in the sports shoes market. Therefore, I suggest that the technology innovation module should be included in the index, which will play an important indicative role in the industry."

In addition to the recommendations of the index division, many entrepreneurs' friends also gave their own suggestions from the perspective of communication.

In addition to regular newspapers, magazines and websites, it can also be disseminated in conjunction with WeChat public numbers.

In addition, the industry can regularly invite the industry to explore the contents of the index, so that the index will be closer to market demand.

Insiders said.


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