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Chinese Fashion Designer Gu Lin And Others Were First Selected In Milan Fashion Week.

2015/9/22 10:22:00 25

Fashion DesignerDesignerMilanWomen'S Wear Week

Milan fashion week honorary chairman Mario Boselli Qin point, Chinese fashion designer Gu Lin and others were first selected in Milan fashion week.


Fashion is a silent contest.


Milan is the best place to test its success in the world.


Who - who has rewritten history with fashion?


Why? The charm of some clothes can last forever.


The reason why Milan is known as "the barometer of global fashion" is that Milan fashion week has a rigorous and authoritative review process. The designers who stand out will experience multiple considerations of business potential and design skills. The chairman of Mario Boselli claims that in the final analysis, 90% is determined by design capability.

In July and August of 2015, the chairman of Mario Boselli and three other international fashion and design authorities rigorously screened the fashion designers of Jingdong's fashion luminous platform.

The final was held in August 18th. Finally, the chairman of Mario Boselli announced the list of 3 Chinese female designers: Gu Lin, Xu Xiaoyan and Tan Ali.

Their brands will become the first Chinese brand designers to visit Milan fashion week in September.

Next, they will be held in Milan fashion week on the first day in September 22nd and gathered in 300 European fashion leaders to attend the September 27th special media show and official release show, which means that Chinese designers will launch the first Milan fashion week with the international grand honor.


Rigorous and authoritative expert review process


Every week, the fashion week of Milan has nearly a hundred shows. To ensure that every show brand can have its own cultural heritage, it represents the international standard and leads the trend of the future.

The organizing committee will evaluate its cultural connotation by experts from Gao Ding Group. The business group experts will evaluate its market value and fashion trend, and experts will evaluate its internationalization expression.


In August 5, 2015, Jingdong jointly launched the "Jingdong still Milan fashion luminous body" plan jointly launched by the European design center.

The plan also includes the honor of chairman of the Milan fashion week, Mr. Mario Boselli, for the first time to set up an international authoritative contest for the Chinese brands to enter Milan fashion week.


In August 18th, "2015 Jingdong autumn and winter fashion show", Mario Boselli, honorary chairman of Italy Fashion Association (Milan fashion week) and honorary chairman of the European design center, announced the final choice of "fashion designer of Jingdong and Milan fashion".


As a whole chain of fashion designer talents supporting competition selection, prestigious vocational training, international top fashion week and electronic business platform sales, "Jingdong still Milan fashion luminous body" program aims to promote talented Chinese designers with international vision to enter the world stage and become China's fashion spokesperson.


In August 18th, Italy National Fashion Association and Milan fashion week honorary chairman Mario Boselli and Italy authoritative fashion buyer Orietta Pelizarri and other judges came to the China finals. They published four judges' decision results from the design aesthetic, innovation, international popularity, integrity, market and other evaluation items, and excavated Chinese fashion design talents with the top authority and the insight of the talents, and provided fresh blood for the fashion industry.


The 3 designers who stand out in the Jingdong fashion Milan fashion show will represent the Chinese local women's wear brand for the first time in Milan fashion week.


After a series of online selection, consumer voting, and fashion experts' on-the-spot scoring and selection process, 3 Chinese designers, Gu Lin, Xu Xiao Yan and Tan Ali, came to the fore.

They will be the Chinese designer brand for the first time landing in Milan fashion week.


It is reported that as a representative of China's high fashion, Gu Lin will hold static show and fashion show during the Milan fashion week.

As the finalist designer of the "Jingdong still Milan fashion luminous body" plan, Tan Ali's "son Chuan" and Xu Xiaoyan's "great hidden" are the designer brands selected in the plan with international vision and commercial market competitiveness. They will be landing in Milan fashion week with Gu Lin.

In addition, Chinese designer Hu Hongyan will also hold a static exhibition with his own brand Ivy Hu. Through the relationship between installation art and clothing, we can explore the combination of ordinary and unique, realistic and dreamy.


The expert evaluation of the site has been highly praised by several Chinese designers. Mario Boselli also emphasized that Gu Lin is an artist based designer. She has made many custom clothes for many politicians and stars at home and abroad.

Combined with her ethereal painting, each piece has distinct Chinese elements and characteristics.


The brilliant future that can be foreseen under the Jingdong still Milan fashion luminous body plan.


Next, all the Chinese designers who have been selected for this Jingdong's Milan fashion lighting project will have the opportunity to join the "Milan Fashion Management Master Class" study and get the internationally recognized authoritative Master certificate issued by Politecn Milan.


At the same time, the European design center and Jingdong will join hands to introduce international designers to work together to create an innovative mode of fashion business. This is a key node in the process of Jingdong fashion, and also a strong testimony of Jingdong's active support for China's design power.


With the continuous deepening of Jingdong fashion strategy, consumers will get more diversified fashion costumes. Excellent brands and designers will also gain broader development space and better marketing platform.


The "Jingdong still Milan fashion luminous body" plan paved the way for Chinese designers to go international. A series of industrial models of learning, communication and business operation clearly outline the brilliant future that Chinese fashion can foresee.


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