Yao Xiaoman: The Present Situation And Improvement Measures For The Anti Counterfeiting Of Down Products

In recent years,

As the market is hot, more and more famous enterprises are stationed in online sales channels to sell goods, so that consumers can conveniently purchase inexpensive and inexpensive daily products.

However, the double-edged sword of the Internet has also provided some bad businesses with access to sales, and has become a serious disaster area for the sale of fake and shoddy goods.

With the approaching of the severe winter, the demand for the down products has been increasing day by day, and the quality of the down products has also become a "hard nut to crack" in the minds of consumers when it is doubting how to buy affordable products.

According to the 2014 China feather and down association's "double eleven" net sales

According to the survey, 76% of the down garments are not up to standard, 68% of the down garments even do not contain eiderdown.

Ms. Yao Xiaoman, director of the China feather and down industry association, said that the phenomenon of fake and shoddy products in the Internet market is very serious at the Xinhua guest hall.

She believes that this phenomenon not only seriously hurts consumers' rights and interests, but also damages regular professional production of down garments.

Enterprises have affected the industry's market order and the reputation of trade associations.

During the interview, Ms. Yao Xiaoman said that the quality problem was mainly due to the fact that the production standards of down coats were not in conformity with international standards.

"The standard of our down jacket was implemented in February 2012. There are many loopholes in it, and many standards are not in line with international standards."

Yao said, "for example, the concept of cashmere content allows 10% flying silk to join.

As a result, many feather production enterprises broke the flake into the Riga.

The so-called "flying silk" velvet is a comminuted velvet, which is a common term for the inferior counterfeit eiderdown in the industry. In fact, the edges and corners of the duck and goose feather are made into velvet shape after being crushed, and some do not contain "velvet" at all. This kind of "flying silk" filled down garment is not only not warm, but also because of the lack of high temperature disinfection procedures, it may cause odor and bacteria and potentially cause the danger.

In view of the current market situation, Yao said that China's down industry association is taking measures to improve the status quo: "first, we need to amend this standard.

Secondly, we made a counterfeit mark for down products, which is the watershed between genuine and fake products.

Fake goods are definitely not going to be sent to me (China down Industry Association) here, and I dare not let me go to the market (China down Industry Association) for spot checks.

For consumers who want to buy down products, Yao suggests buying down clothes, which must be approved by the China feather and down industry association.

She believes that many fake and shoddy down products are often sold on the Internet because of their low price, which is far below the cost.

Under such circumstances, consumers will have great harm to themselves by buying this down product.