NEW POWER: A Buyer'S Interview.

Buyers are designers.

The most important target customers are buyers who are not restricted by geographical boundaries and have no systematic distinction. Every designer brand has its own potential buyer group, not only in the buyer's shop.

Brand integration store.

Internationally known fast fashion brands

H&M and other enterprises have their own buyers TEAM, buyers are always "drifting around" - see how to choose the order, let the brand occupy a huge share of the market. Similarly, the buyers in the domestic garment enterprises will also place an order every season to pick up goods and goods, so that the company can develop in the long run.

Today, the buyer of "Dora dream" (Fei Fei) brings TA shares when ordering goods, as well as the introduction of the brand director (Xiao Man) to the platform briefly, to see their business mode and how to choose when ordering clothes.

(left: Feifei right: Fine)

(Q:Fine A: Fei Fei)

Q: how do you choose samples when ordering?

A: quality assurance first, mainly through several channels: first, to collect money, the two is independent research and development design.

According to the cooperation between suppliers and designer brands, we will also collect money from all over the country to choose a sample with distinctive design sense to cooperate. Our company has its own independent designer to carry out R & D design. In autumn and winter, our designers will take part in it, and will cooperate with other independent designer brands.

Q: the style and orientation of sample clothing?

A: diverse styles, according to different customer groups to classify, tide card, pastoral, elegant, style can meet the demand.

Q: will there be any new channels besides the inherent channels?

A: on the basis of the existing ones, some new things will be added. This part of Europe and the United States will increase the proportion.

Q: how to display and match samples?

A: we have our own collocs. We will check the samples purchased to meet the market demand, and then we will enter the store after we meet them.

Q: how much is the quantity per order? How will it be chosen?

A: considering the size of the customer's needs, we will understand the needs of the customers ahead of time through their own channels.

Q: is there any difference between their buying styles and their ordering styles?

A: we have our own buyer team. The styles are different. Buyers everywhere are closer to the local style.

Q: how to solve the inventory problem?

A: there are different ways of cooperation with many suppliers. One is the cooperation mode of direct ordering, the other is the way of consignment and leasing. The customers who do not like the consignment can be returned to them.

Q: what are the main aspects of choosing a designer brand?

A: quality, style, whether popular.

Q: where will the price be closer to the designer brand? How will the order be followed?

A: the price fluctuation is relatively large. We will consider the price in terms of quality and style.

In general, spring and summer and autumn and winter will take 50-100 pieces in each section, and then cooperate according to the customers' preferences.

Q: is there an order to the exhibition site?

A: it will participate in such professional exhibitions as spring, summer, autumn and winter. It will also take part in designer brand ordering and SHOWROOM. Many independent designers' styles and styles are not popular with the public, and the order quantity is relatively small.

Similar to the clothing companies such as "Doraemon", many of the TA buyers are different from the Buyers / designer brand integration stores in the cooperation with the designers. Whether they are buyers, integration stores, agents, clothing companies, they are more or less in agreement with the designer brand, and NEW POWER is looking for different cooperation patterns between them, enlarging different carriers to make the designers and buyers cooperate more accurately.

In addition to the buyers who are the main invited objects at the NEW POWER exhibition site, NEW POWER also hopes to share more channels of cooperation between designers and brands through the buyers' sharing, and open up different types of designer brands and terminal providers.

NEW POWER looks forward to the support of different styles and types of buyers, and welcomes more buyers to share their little orders.