Industrial Cluster: "Five Guides" Of Communist Youth Cities Promote High-Quality Development Of Textile And Clothing Industry

The Communist Youth City has accelerated the upgrading and transformation of the high-end, intelligent and green textile and clothing industry, and enabled the upgrading and transformation of the textile and clothing industry in the city through the "five guides" of brand leadership, fashion leadership, technology leadership, openness leadership and service leadership.

In August 2020, Gongqing City introduced Bochen Investment Co., Ltd. to carry out a secondary restructuring of "Duck Duck", and implement product remodeling, supply chain remodeling, production mode remodeling, and sales channel remodeling. The omni channel sales increased from 80 million yuan in 2019 to 10 billion yuan in 2022, an increase of 125 times in three years. In 2022, it was awarded the "Top 500 Most Valuable Brands in China".

Brand leadership has enabled the duck duck, an old Chinese product, to "break" out of a new path. The continuous promotion of digital and intelligent transformation has further stimulated the new vitality of the clothing industry through the guidance of science and technology. This year, the city optimization policy of the Communist Youth League issued "Several Policies for Further Optimizing the High Quality Development of the Textile and Clothing Industry", promoted the digital and intelligent development of the textile and clothing industry, built 9 intelligent factories and 20 digital workshops, increased the average production capacity by more than 20%, increased the production efficiency by more than 30%, and shortened the delivery time by more than 50%.

"This year, technological transformation was implemented, and the production time was shortened after the intelligent factory was put into production." Xiong Jing, general manager of Jialing Clothing Co., Ltd., said that the longest pre-sale time for early customers was two months or more, the longest time this year would not exceed 20 days, and the shortest time could be about 5 to 7 days before delivery.

In addition, Gongqing City has selected the prime location in the central urban area to build a clothing town, gathering production and manufacturing, clothing procurement, business negotiation, leisure shopping and other functions, and has been rated as a demonstration base for mass entrepreneurship and innovation in Jiangxi Province and a characteristic town in Jiujiang City. In the first phase, 600000 square meters of standardized factory buildings, 90000 square meters of commercial trading market and 25000 square meters of supporting facilities were built, and more than 70 enterprises settled in sales, production, design, surface and auxiliary materials. In the second phase, 500 million yuan was invested to build a textile and clothing industry supporting center with a total floor area of 60000 square meters, and create four functional areas of "creative design, digital marketing, exhibition and display, and market trading", Introduce domestic first-class team operation management, and form a development pattern where the upstream and downstream are the upstream and downstream. At present, the main body of the project has been capped.

"The central location of the building is a large exhibition hall, which is convenient for undertaking sports events, clothing exhibitions and large-scale commercial activities in the later period." Wei Chaoliang, director of the Youth Entrepreneurship Engineering Department and project leader, said that after the completion of the project, it will be built into a clothing and down trade and exhibition center in the central region through later operation, further driving the high-quality development of the down clothing industry in the Communist Youth City.

The Communist Youth City will make efforts to consolidate the industrial employment market, promote the construction of industrial platforms, strengthen industrial policy support, and strive to build the Communist Youth City into a "warm" city around the world.